A big idea.
In 2018, during a trip to California, what began as a lighthearted conversation evolved into a serious project. With extensive backgrounds in the restaurant industry but no establishment to call their own, the idea for an Italian restaurant focused on regional cuisine from Marche Region started to take shape.
After thorough market research, it was evident that in a market as vast as New York City, there was no dedicated representation of Marche Region cuisine. This realization became the foundation for the CREMINI’S project, aimed at catering to a broad, cosmopolitan audience eager to discover new flavors. The goal was to create lasting relationships and emotional connections with guests, rather than catering to transient tourists. The Carroll Gardens neighborhood was chosen for its charm and vibrant community.
The rest of the story unfolds when visitors step into the restaurant.
Chef
Elena Salati Massetti
She founded a catering company expert in large events such as weddings in Turin, Italy.
Accomplished Interior Designer with 15 year track record of success in planning, designing and furnishing residential, commercial and industrial spaces. Technically adept in making detailed shop drawings for construction plans, presenting ideas to clients and using CAD software to create construction documents.
• Architect Degree at Politecnico di Torino
“I decided to impress Riccardo by learning to prepare her grandma's secret recipe of Ascolana Olives and Creminis, two of our favorite comfort foods since we were kids. Needless to say… we fell in love!”
Riccardo Massetti
Considerable experience in Marketing, both as Copywriter and Project Manager. A proven record of analyzing targets and publishing contents to achieve goals. Effective communicator with leadership and analytical skills. Organized, confident and motivated Marketing Director with a twenty-year-experience in Events. Communicates confidently and effectively, leveraging the peculiarities of digital media, in order to achieve the best results possible. Always striving to go the extra mile in order to meet both deadlines and budgets. Seeking new challenges and responsibilities.
Master’s degree Copywriting, Bachelor's degree in Journalism, Master’s degree in Sociology, Urbino University.